Ex-Starbucks CEO Howard Schultz Believes in Brian Niccol's New …
21 hours ago · Starbucks' ex-CEO, Howard Schultz, told Fortune he trusts successor Brian Niccol to revitalize the company. Niccol plans a back-to-basics strategy as the coffee chain faces low sales. Schultz, who ...
Starbucks’s CEO Steps In to Tackle Long List of Issues - The New …
Oct 30, 2024 · The company, in a sign that it will take time for Mr. Niccol to fix Starbucks’s issues, suspended its financial guidance for the 2025 fiscal year. Brian Niccol took over as chief executive of ...
Starbucks’ new CEO wants to make Starbucks a coffee shop again
Sep 10, 2024 · Brian Niccol, on his second day as Starbucks’ chief, said in a letter to employees and customers that he wants to return Starbucks to its roots as a “community coffeehouse” with comfortable ...
Starbucks names Brian Niccol as Chairman and Chief Executive …
Aug 13, 2024 · SEATTLE – Starbucks (NASDAQ: SBUX) today announced that Brian Niccol has been appointed chairman and chief executive officer. Niccol will start in his new role on September 9, 2024. Starbucks chief financial officer, Rachel Ruggeri, will …
Starbucks CEO Brian Niccol to scale back the coffee chain’s deals …
Oct 14, 2024 · The coffee chain is scaling back promotional offers through its mobile app to get customers to pay full price for its coffees and teas, the Wall Street Journal first reported Monday and confirmed...
Starbucks’ CEO is out. Chipotle’s Brian Niccol is taking over
Aug 13, 2024 · The struggling coffee chain has tapped Chipotle CEO and corporate fix-it man Brian Niccol to be its new chairman and CEO, effective September 9. Niccol, who will be Starbucks’ fourth CEO in just...
Who Is Brian Niccol, the Incoming Starbucks CEO From Chipotle?
Aug 13, 2024 · Starbucks unveiled an abrupt leadership change on Tuesday: Brian Niccol, a high-profile name in the restaurant industry, is taking the reins, after months of weak sales at the coffee giant...
Starbucks Replaces C.E.O. With Chipotle’s Brian Niccol
Aug 13, 2024 · Brian Niccol, who has held the top position at Chipotle since 2018, will take the helm of Starbucks next month, the company said. He will replace Laxman Narasimhan, whose relatively brief...
New Starbucks CEO Brian Niccol outlines priorities to end coffee …
Sep 10, 2024 · New Starbucks CEO Brian Niccol will focus on improving the chain’s U.S. business in his early days on the job before he moves to fix its issues abroad, according to an open letter published...
Starbucks CEO replaced by Chipotle's Brian Niccol | AP News
Aug 13, 2024 · Starbucks named Chipotle's Brian Niccol to be its new chairman and CEO on Tuesday. The Seattle coffee giant has been struggling with fading sales and hopes Niccol can engineer a turnaround.