Benetton's Benetton Sans was also based on Gill Sans, while John Lewis and Tommy Hilfiger also based logos on the typeface.

Branding - This infographic examines how iconic brand logos have changed over the past 100 years, with some undergoing ...

After twenty-five years of pioneering the digital payment world, PayPal has unveiled a new brand identity in its boldest ...

The Bed Bath & Beyond brand—once the most powerful in its namesake categories—is going to be popping up in some unexpected ...

The company has unveiled a fresh new logo and color scheme, marking a new chapter in its ongoing commitment to excellence ...

this new PARAMOUNT logo won’t stick around for long It does seem like Pentagram put a good bit of thought into this, coming ...

Major League Baseball will have a sponsor logo on batting helmets starting with the 2024 postseason. They will also be on ...

Study finds 87% of synthetic nicotine e-cigarette posts on Instagram ignore FDA health warning requirements, emphasizing the ...

From digital to traditional media, a few creative ideas to celebrate your brand’s milestones can go a long way—while having ...

The firm hired to create the new campaign worked with an Indigenous artist, creating what tourism officials said would communicate all that Arizona has to offer. John Pierce, ASU marketing professor, ...

Creating a logo for your brand can be a daunting task, especially when you're on a tight budget. However, with Google ...