Microsoft announced two new AI agents for sales that double as a competitive response to Salesforce in an area where both companies are placing big bets.

While the solutions have a lot in common, Salesforce is getting closer to a "real" AI agent and offers more ways to customize. The post Salesforce & Microsoft square off with new AI sales agents appeared first on MarTech.

They connect to both Dynamics 365 and Salesforce, so sales reps can nurture and close deals without even opening their CRM,' says Jared Spataro, Microsoft CMO for AI at work. Microsoft appears to be clapping back at artificial intelligence business applications rivals,

The agents are part of Microsoft 365 Copilot and can be used to automatically generate and communicate with sales leads.

Microsoft has announced two new AI sales agents for Microsoft 365 Copilot to help sales teams manage leads and close deals efficiently.

Salesforce uses TDX event to showcase AI platform Agentforce 2dx as Microsoft takes direct aim at the CRM market with its new Sales AI agents.

Redmond says you could ask one for a 'list of deals ... at risk of falling through' Microsoft today announced two software agents that automate certain business functions for Dynamics 365, its enterprise resource planning and customer relationship suite,